Creative Production

Lakeside Shoot

Credits:

Photographer: Sophie Barlow

Stylist: Danielle Boden

Model: Ariel Himbeault

HMU: Shanice Nelson

Producer: Kirsten Zeelie

Credits

Art Direction: Carl Halford

Photographer: Lucas Dove

Videographer: Luke Lester Powell

Styling: Gemma Nolan

Set Design: Nu Valado

Producer: Kirsten Zeelie

Superdry & Co-Rebranding

Social Campaign

Produced a series of social content shoots to support Superdry's brand refresh, with assets released across multiple monthly launches. Managed production from initial brief through to final asset delivery, including budget management, freelance crew bookings, shoot scheduling and prop sourcing. Coordinated simultaneous stills and video production across two studio sets using a rolling schedule to maximise efficiency and keep production on track. Delivered all assets on time and within budget.

Surf Shoot

Credits:

Photographer: Sophie Barlow

Models: Rosmary Altuve and Hannah Morton

HMU: Graziella Vella

Producer: Kirsten Zeelie

Superdry-Black Friday

Credits:

Photographer: Andrew Coley & Lucas Dove

Models: Yente Reitsma and Tyler Maher

HMU: Amy O’Driscoll

Styling: Gemma Nolan and Olivia Simpson

Producer: Kirsten Zeelie

Back-to-School

Still-life Campaign

This seasonal still-life campaign was designed to highlight the practical features of Superdry's key back-to-school jackets, helping customers understand not only how the products looked, but why they were a practical choice for everyday wear.

I was responsible for producing the shoot from pre-production through to final delivery, coordinating the crew, schedules, logistics, props, equipment hire, budget tracking and post-production to ensure everything ran smoothly behind the scenes.

The campaign imagery was delivered for use across Superdry's ecommerce site and social media channels, supporting a consistent launch across both platforms.

Credits

Art Direction: Sanju Karmacharya

Photographer: Lucas Dove

Videographer: Luke Lester Powell

Styling: Gemma Nolan

Producer: Kirsten Zeelie

Superdry- Elevated Essentials

Credits:

Photographer: Lucas Dove

Models: Eden Kassner and Tyler Maher

HMU: Shanice Nelson

Hair Stylist: Rapheal Salley

Styling: Gemma Nolan and Olivia Simpson

Producer: Kirsten Zeelie

Superdry-Snow Shoot

Credits:

Art Direction: Simon Stroud

Photographer: Lucas Dove

Videographer: Luke Lester Powell

Stylist: Nu Valado

Producer: Kirsten Zeelie

Credits

Art Director: Carl Halford

Stylists: Olivia Walters and Olivia Simsons

Photographers: Andrew Colley and Lucas Dove

HMU: Lauren Evans and Amy O’Driscoll

Producer: Stephanie Champion

Assistant Producer Kirsten Zeelie

Superdry- Transitional

Spring Campaign

Disclaimer

The work featured here reflects projects I contributed to in my role as a Producer and Ecommerce Production Coordinator. Images remain the property of the respective brands and creatives and are shared solely to demonstrate my production experience.